Coldwater Culture

Surfing Is A Unique Sport Where You Have To Trust The Ocean, Trust Yourself, Dig Deep, And Then Let Go. When Daily Life Is So Filled With Choices And Indecision, Surfing Is An Excellent Example Of Seizing The Present Moment And Just Going For It. As A Female, This Sense Of Trust And Letting Go Can [...]

There is a wave in the southwest corner of the Pacific Ocean that is trying to remain undiscovered. Although it sits at the tip of an inhabited island chain, completely exposed to pacific swell, it has only shown its face to a handful of surfers. I consider myself very fortunate to be one of the [...]

Cancer sucks! I have been very fortunate to never fully experience what this statement encompasses. It wasn’t until several weeks ago when a good friend was diagnosed with a brain tumor that these words really sunk in. To make myself even clearer, cancer f…ing sucks! The surf world probably doesn’t know the name Pat Malendoski, but [...]

Special thanks to Jarett Juarez for putting this video together, and to all our sponsors for helping us put this event on! For full event results, click here!

Images by Jarett Juarez and Jason Garding. This spring's Moment of Madness started off Sunday morning, with the first heat hitting the water at 8 AM. There was a little leftover bump from the previous days winds, and conditions were fair overall, forcing competitors to challenge themselves in the tricky conditions. A strong southerly current made [...]

We are excited to announce the heat schedule for this spring's Moment of Madness contest! This is a rough idea of what Sundays' heats will look like, however they are subject to change before the event starts. Contest Format Our format allows each contestant to surf twice no matter what. Winners of the Round 1 heats move [...]

The surf industry in Oregon is a unique thing. I had a lot of time to think about it, driving two hours away from the ocean and my home, to a major industry event (Oregon standards mind you) in Portland. It would be easy for me to feel bitter about this, and I will be [...]

We are pleased to announce that we will be running the Spring 2015 Moment of Madness contest this coming Sunday, April 19th. We have a limited number of spots available, so please give us a ring at the shop at 503-483-1025 to enter! Competitors will be asked to meet at the shop Sunday morning at 7:00 [...]